Brazil - Strengthen communication service in Provinces
Brasilia, Brazil - March 2022 - Brazil’s Provincial Delegates for Social Communication met at the headquarters of the Conference of the Salesian Provinces of Brazil (CISBRASIL) from 14 to 16 March. The meeting was held to strengthen the communication service in the Provinces through the sharing of good practices and the planning of synergistic communication and marketing actions at the service of the Salesian mission in the country. On the first day there was a reflection on the current situation of social communication in the Salesian Provinces with the presentation of a brief diagnosis and best practices. On the second day, the theme of Educational Marketing and the management of the “Salesianos” brand was dealt with, and the result of the Working Group on the “Institutional Parameters of Educational Quality” was presented. On the third day, the reflections made were consolidated in a letter of intent sent to CISBRASIL with the proposals of the commission for greater integration and synergy of communication and marketing efforts at the national level.