Bolivia - Reading on the fly: Raises your dreams

14 August 2017

(ANS - La Paz) - Despite the widespread myth that young people no longer read today, it can be said that boys and teens continue to read, guided by families and social networks. "No doubt, young people read. For years they have been stigmatized, but the truth is that they simply do not read what they used to read in past epochs. Time passes and reading and reading habits change; this is the explanation. Children and teen literature continues to grow and occupy an increasing market share," says Florence Ure, communications manager of the Penguin Random House publishing house. Based on these premises, "Editorial Don Bosco" and the Salesian University of Bolivia have launched a project in favor of children: "Reading on the fly: elevate your dreams."

The program's launch took place at the 22nd International Book Fair with the participation of the highest officials of the "Mi Teleférico" State Transport Company, representatives of Bolivia's Library of the Bicentennial, Editorial Don Bosco, the Salesian University of Bolivia, the Choir of the "Domingo Savio" Institute, and high- level guests from the Bolivian literary scene.

In 2012, the President of the Republic of Bolivia, Evo Morales, announced the construction of the cable car in the cities of La Paz and El Alto to help the citizens of the two centers to be transported quickly and serenely from one side of the city to the next, thereby avoiding chaos and road traffic. "The transport system will benefit the poor and people with few resources; above all, it will improve the quality of life of people," the Bolivian authorities said on the occasion.

The project "Reading on the fly: elevate your dreams" was born within this context to encourage readers who using the cable cars for their city commute. The initiative aims to foster the habit of reading among children and young people and to encourage public access to books during travel time from one station to another.

Once inside the cabs, travelers will receive a story written by one of the students at the School of Educational Sciences or by other writers from world literature, and deposit on arriving at their stop.


ANS - “Agenzia iNfo Salesiana” is a on-line almost daily publication, the communication agency of the Salesian Congregation enrolled in the Press Register of the Tibunal of Rome as n 153/2007.

This site also uses third-party cookies to improve user experience and for statistical purposes. By scrolling through this page or by clicking on any of its elements, you consent to the use of cookies. To learn more or to opt out, click "Further Information".